By Peter Fritz Walter
Born in 1933 in Malta, he has been a coaching specialist, company advisor, author and thinker of worldwide renown for many years. He has been a company advisor for DuPont, Exxon, Shell, Ford, IBM, British airlines, Ciba-Geigy, Citibank—to identify a few.
Unlike many different company education specialists, Dr. de Bono went manner past the activity of a company coach, and is to be thought of a real company thinker and conceptualist. His learn on conception and the reminiscence matrix of the human mind has had a decisive effect upon sped up learning.
Dr. de Bono is the writer of many creativity-boosting video games and coaching courses, between them the concept that of ‘lateral considering’ and the ‘6 pondering Hats’ brainstorming approach. In numerous international locations, governments use his concepts in fundamental colleges and excessive colleges for enhancing the creativity and studying abilities in their students.
He has written a variety of books with translations into 34 languages (all the key languages plus Hebrew, Arabic, Bahasa, Urdu, Slovene, Turkish etc), and has been invited to lecture in fifty two international locations round the world.
In 1995 the Malta govt offered Edward de Bono the ‘Order of Merit.’ this is often the top award to be had and is restricted to simply twenty dwelling individuals. for lots of hundreds of thousands, certainly hundreds of thousands, of individuals world wide, Edward de Bono’s identify has develop into an emblem of creativity and new thinking.
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